In celebration of the UAE’s 54th National Day, telecommunications provider Du has unveiled an extensive package of promotional offerings for its customer base. The initiative, timed to coincide with the Eid Al Etihad festivities, represents one of the company’s most substantial customer appreciation efforts to date.
The comprehensive promotion package includes multiple tiered benefits for both postpaid and prepaid subscribers. Beginning December 1, 2025, all postpaid customers will automatically receive 54GB of complimentary national 5G data without requiring any activation procedures. Prepaid users opting for the Flexi Yearly plan will similarly benefit from 54GB of free national data, coupled with a 50% discount on the plan’s standard subscription fee when enrolling under this limited-time National Day promotion.
For Emirati families, Du introduces a specialized Emirati Family Plan featuring a 54% discount applicable across three billing cycles during the promotional window, typically spanning December 1-3, 2025. International travelers will benefit from specially configured roaming bundles containing 54GB of roaming data, while customers purchasing select devices through Du during the promotion period may receive complimentary accessories.
The company’s strategic decision to align the data amount (54GB) with the nation’s 54th anniversary demonstrates a symbolic connection to the national celebration. This telecommunications initiative coincides with other Eid Al Etihad announcements across the UAE, including free parking in Sharjah and various celebratory activities throughout Dubai.