The automotive industry in the Middle East is witnessing a surge of activity, with significant developments from Honda, XPENG, and Škoda. Honda has marked the 50th anniversary of its iconic Gold Wing motorcycle by unveiling two new models in the MENA region. The 25YM GL1800 Gold Wing and Gold Wing Tour feature advanced technology, including wireless Apple CarPlay, Android Auto, and enhanced audio systems, alongside exclusive 50th Anniversary badging and Euro 5 compliance. These models continue the legacy of the Gold Wing, which has evolved over five decades to become a symbol of luxury and long-distance touring. Meanwhile, Chinese electric vehicle manufacturer XPENG has opened a state-of-the-art spare parts warehouse in Dubai, developed in collaboration with JD Logistics. This facility aims to enhance customer service across the Middle East and Africa, leveraging advanced supply chain technology for efficient inventory management and rapid order fulfilment. The move aligns with the UAE’s growing electric vehicle market, projected to reach $16.3 billion by 2030, and supports national sustainability goals. Additionally, Škoda has inaugurated a flagship showroom on Dubai’s Sheikh Zayed Road, offering a modern, customer-centric experience. The 10,010-square-foot facility showcases Škoda’s latest models, a live car configurator, and a range of branded lifestyle merchandise, reflecting the brand’s commitment to innovation and active living. These developments underscore the region’s dynamic automotive landscape and its alignment with global trends in mobility and sustainability.