Dutch football icon Ruud Gullit, renowned for his 1988 Ballon d’Or win and pivotal role in AC Milan’s history, has brought the AC Milan Golf Collection to Dubai for its Middle Eastern debut. The three-day event, held at Jumeirah Golf Estates, coincides with the season-ending DP World Tour Championship. Launched earlier this summer, the premium collection merges Milanese elegance with high-performance golf apparel, reflecting AC Milan’s legacy as a cultural and sporting powerhouse. During his visit, Gullit participated in the Rolex Pro-Am on the Earth course, donning the stylish collection, and will engage in a Short-Game Challenge alongside American golf influencer Bradford Wilson as part of the Dubai Fitness Challenge 30×30 initiative. The AC Milan Golf Collection is the first release under Clubhouse, AC Milan’s innovative platform bridging football with fashion, design, music, and the arts. Valerio Rocchetti, AC Milan’s Director of Licencing, Retail and E-Commerce, emphasized the collection’s alignment with the club’s identity and its growing presence in the Middle East. AC Milan’s regional ties are further solidified through partnerships like Emirates Airline and the establishment of Casa Milan Dubai in 2023, a hub dedicated to engaging the club’s expanding fanbase in the region.