MY.GAMES, a prominent international video game developer and publisher, has announced the expansion of its Publishing Program to the MENA (Middle East and North Africa) region. This strategic move aims to support local developers in scaling their games globally by leveraging the expertise of its PC and console publishing division, Knights Peak, and its mobile publishing arm, MGVC Publishing. The program offers comprehensive support across mobile, PC, and console platforms, providing funding for marketing and development, access to industry-leading services, and expert guidance in game design, business development, and live operations. The MENA region, home to approximately 595 million gamers, is one of the fastest-growing gaming markets globally, with an expected market volume of $7.1 billion by the end of 2025, according to Newzoo. MY.GAMES established its regional hub in Abu Dhabi in 2023, focusing on game development, research, and localisation, and is now extending its efforts into publishing. Elena Grigorian, CEO of MY.GAMES, emphasized the company’s commitment to fostering local talent and creativity by providing the necessary tools and global reach. Knights Peak specializes in premium PC and console titles, offering tailored publishing solutions, while MGVC Publishing focuses on mobile games, providing fair, shared-revenue partnerships and advanced tools for user acquisition and monetisation. This expansion aligns with MY.GAMES’ broader strategy to support the growing MENA gaming ecosystem and engage more closely with local communities.