Abu Dhabi-based entrepreneur Muna Mustafa has developed what she describes as a “love-love” relationship with wealth, viewing money as “a powerful tool” that requires both respect and strategic management. The American-Palestinian business leader, co-founder of SupperClub Middle East, credits her unconventional perspective to early career influences that normalized open financial discussions.
In an exclusive interview, the 44-year-old expatriate revealed her unique approach to finance developed over sixteen years in the UAE. Rather than treating money as taboo, Mustafa advocates for transparent financial conversations, a practice she learned from her first manager who encouraged celebrating financial success openly.
Mustafa’s financial philosophy blends pragmatic investment strategies with profound personal values. While she enthusiastically embraces wealth accumulation—noting her early Bitcoin investment at $300 per coin—she maintains that “the most valuable things in life were given to us free at birth.” This balanced perspective informs her investment choices, favoring experiences over material possessions and prioritizing investment over traditional saving methods.
The Abu Dhabi resident acknowledges that luxury living in the UAE has shaped her financial expectations, requiring conscious adjustment when traveling abroad. Her current financial strategy focuses exclusively on investment rather than savings, with particular emphasis on global real estate acquisitions, especially within Abu Dhabi’s promising property market.
Beyond personal wealth building, Mustafa’s ultimate financial goal centers on humanitarian empowerment. She aims to achieve sufficient financial independence to support disadvantaged communities in Gaza and other regions, helping them establish sustainable businesses and financial self-reliance. This aspiration transforms her personal financial success into a potential catalyst for broader social impact, merging wealth accumulation with purposeful philanthropy.