ANTANANARIVO, MADAGASCAR – Emerging from humble beginnings as an automotive parts distributor three decades ago, Inviso Group has transformed into Madagascar’s premier industrial conglomerate, driving sustainable development across multiple sectors while maintaining deep local roots. Under the strategic guidance of Co-CEO Yanish Ismael, the company has evolved into a diversified powerhouse spanning plastics manufacturing, agriculture, real estate, construction, energy, automotive distribution, digitalization, and food production.
The group’s foundational venture, Société Malgache de Transformation des Plastiques (SMTP), played a pivotal role in developing the nation’s water infrastructure through advanced PVC and pipe manufacturing. This initial success created a springboard for diversified expansion, all built within a fully localized ecosystem that now directly employs 3,000 Malagasy workers and indirectly supports approximately 20,000 livelihoods.
“Our operational philosophy centers on local sourcing with global thinking,” Ismael states. “We maintain an unwavering belief that everything is achievable here in Madagascar.” This conviction manifests in the group’s ambitious new meat export initiative and comprehensive modernization of agricultural value chains through cutting-edge automation and digital technologies.
Unlike conventional profit-driven enterprises, Inviso prioritizes long-term sustainable value creation over quick returns. The company maintains rigorous equipment upgrades to meet global technological standards while investing substantially in workforce training and skills transfer programs. Quality assurance forms another critical pillar, with all products undergoing stringent in-house testing and compliance with HACCP, Halal, and ISO certifications.
Sustainability principles permeate Inviso’s operations, evidenced by ongoing solarization projects to reduce environmental impact. The company views certification not merely as regulatory compliance but as a strategic tool for long-term resilience. “True sustainability extends beyond environmental concerns to encompass creating enduring enterprises,” Ismael explains.
Future ambitions include strengthened partnerships with the UAE and GCC nations, particularly in agri-food exports and industrial collaboration. With an ambitious decade-long growth strategy, Inviso plans to double its workforce while expanding its footprint across the African continent. “Madagascar represents a land of immense opportunity,” Ismael concludes. “Through visionary leadership and strategic partnerships, we can transform these opportunities into lasting prosperity.”