作者： admin

In Dubai’s multicultural dining scene, an unexpected culinary revolution is unfolding through the unlikely marriage of Chinese agriculture and Middle Eastern desert terrain. The success story begins not in restaurant kitchens but in the arid expanses of the Nazwa Desert, where Wemart’s organic farms have transformed barren landscapes into productive agricultural hubs.

At the heart of this transformation lies a remarkable agricultural achievement: two organic farms spanning 8.7 hectares now yield approximately 5,000 kilograms of fresh Chinese vegetables daily. This agricultural bounty includes over 30 varieties, with bok choy leading production at 600 kilograms per day alongside romaine lettuce, white radish, chives, and coriander.

The journey to this success required overcoming extraordinary challenges. When entrepreneur Sun Jiansheng first envisioned growing Chinese vegetables in UAE’s desert conditions in 2012, temperatures regularly exceeded 40°C and could reach 60°C during summer months. The initial obstacles included infertile soil, scarce rainfall, and unpredictable sandstorms capable of destroying entire crops.

Through innovative solutions including drilling 180-meter-deep wells for irrigation and transporting organic fertilizer from distant pastures, the farming team gradually transformed the sandy terrain into productive agricultural land. The operation now employs 45 international workers, including Pakistani national Shakeeb Khan who has worked there for 14 years alongside his brothers.

The farms’ output supplies Wemart’s grocery stores across Dubai, Abu Dhabi, and Riyadh, where the fresh vegetables have become particularly popular at malatang stations—Chinese street food stalls where diners select ingredients to be cooked in spicy broth. These stations serve approximately 300 bowls daily, attracting diverse customers from Asian, Arab, African, and European backgrounds.

For Dubai’s approximately 400,000 Chinese expatriates, the availability of authentic Chinese vegetables represents a taste of home. As Hunan native Xie Jingyi noted while enjoying malatang, ‘Eating authentic malatang in Dubai is such a comfort!’ The vegetables have also gained popularity among local Emiratis, with Abdulla Alaqib praising their crisp texture and fresh flavor.

As the Lunar New Year approaches, Wenchao Group (Wemart’s parent company) is increasing production to ensure Chinese communities across the Middle East can celebrate with traditional vegetables on their holiday tables, marking another chapter in this unexpected desert-to-table success story.

SYDNEY – Australia’s tourism sector is witnessing a remarkable resurgence from Chinese travelers, with industry leadership emphasizing the market’s critical importance to the nation’s economic landscape. Robin Mack, the newly appointed Managing Director of Tourism Australia, has declared the country’s doors wide open to Chinese visitors, identifying China as an indispensable source market for inbound tourism.

Recent statistical analysis reveals compelling evidence of this recovery. Official data covering the twelve months through November last year documented approximately 1 million Chinese tourist arrivals in Australia, representing a significant 16 percent surge compared to the previous year. This growth trajectory establishes China as Australia’s fastest-expanding tourism market currently.

The financial impact proves even more substantial. Chinese visitors contributed AU$12.3 billion (approximately US$8.71 billion) to the Australian economy – a striking 29 percent year-over-year increase that essentially restores expenditure levels to those observed before the global pandemic. This expenditure pattern has elevated China to Australia’s second-largest inbound market by visitor volume and its premier market in terms of total tourism spending.

Mack expressed particular optimism about future prospects, noting that with the gradual restoration of international flight capacities, enhanced tourism product diversity, and strengthened industry partnerships, the Chinese market is positioned to reclaim its pre-pandemic status as Australia’s leading source of visitors.

The seasonal patterns of Chinese travel demonstrate distinct peaks during Australia’s summer months (December-February), coinciding with the Chinese New Year celebrations, alongside increased visitation during China’s July-August school holidays and the October National Day ‘Golden Week’ period.

Contemporary travel trends indicate Chinese tourists are increasingly favoring smaller group arrangements and independent travel experiences, with growing demand for customized itineraries and immersive cultural engagements. Natural landscapes, wildlife encounters, and culinary experiences including local wines remain primary attractions for these visitors.

Tourism Australia’s strategic marketing initiatives, including the global ‘Come and Say G’day’ campaign launched its second chapter in China first last August, have been instrumental in building momentum toward major travel periods like the upcoming Chinese New Year.

Beyond economic benefits, Mack emphasized tourism’s role as a vital cultural bridge fostering people-to-people connections between the nations. The mutual exchange – with increasing numbers of Australians also traveling to China – continues to strengthen bilateral understanding and friendship. Mack, a frequent visitor to China himself, extended warm invitations for Chinese travelers to experience Australia during the forthcoming Lunar New Year celebrations.

In an unprecedented move to support household budgets during the holy month, UAE retailers have launched extensive discount campaigns reaching up to 70% on essential goods while freezing prices on hundreds of basic items throughout Ramadan 2026.

The comprehensive strategy, developed through meticulous advance planning spanning up to five months, represents a coordinated effort between major retail chains and government initiatives. Union Coop has unveiled a groundbreaking campaign featuring discounts of up to 60% across more than 3,000 food and non-food products, while simultaneously freezing prices on over 160 essential items throughout the holy month.

This retail preparation aligns with the UAE Ministry of Economy’s assurance that prices of nine fundamental food commodities would remain stable during Ramadan, creating a protective economic environment for consumers. The initiative forms part of the broader ‘Year of the Family’ national campaign, explicitly designed to alleviate living costs during this spiritually significant period.

Retail executives emphasize that early strategic planning enables them to secure favorable supplier contracts, lock in wholesale prices, and prevent the seasonal price fluctuations that typically characterize peak demand periods. Carlos Fatas Bermudez, General Manager of Alaswaq Alwatania, stated: ‘We prepare Ramadan five months in advance. We want to avoid price increases that can happen during certain periods. We don’t increase any price during Ramadan.’

Consumer behavior analysis reveals distinct purchasing patterns in the lead-up to Ramadan. Shoppers typically stockpile long-shelf-life products such as rice, sugar, and canned goods approximately three months before the holy month. However, in the final 72 hours before fasting commences, demand dramatically shifts toward fresh produce, dairy, and bakery items.

Bulk purchasing has emerged as a defining characteristic of Ramadan shopping, with families strategically acquiring larger quantities to maximize savings through bundled promotions. Retailers have responded by preparing enhanced quantities with significantly higher discounts compared to regular purchasing options.

Supply chain diversification has become a critical component of Ramadan preparedness. Retailers are actively expanding their supplier networks to avoid potential disruptions. ‘You cannot rely on only one origin or one supplier. We need to diversify,’ Bermudez emphasized, highlighting how early agreements help stabilize pricing and ensure consistent availability.

Inventory management has been intensified, with retailers maintaining additional buffer stock for fast-moving Ramadan essentials to prevent shortages. Jithin Janardhanan, department head at Al Hoot hypermarket, explained: ‘We increase quantities, especially for key items, based on previous sales histories and the data we have.’

The products experiencing highest demand include traditional Ramadan staples such as dates, vermicelli, custard powder, frozen samosas, and spring rolls, alongside laban, yogurt drinks, and traditional Ramadan juices. Beyond food items, household goods also experience increased turnover, while clothing sales typically surge closer to Eid celebrations.

This sophisticated retail approach, combining data analytics, diversified supply chains, and early negotiations, ensures both price stability and product availability throughout Ramadan. Meanwhile, consumers are increasingly blending traditional generosity with strategic financial planning, making the holy month a period characterized by both spiritual reflection and economic mindfulness.