Exclusive: Illegal settlements promoted in London at Great Israeli Real Estate Event

An exclusive investigation by Middle East Eye (MEE) has uncovered new details confirming that multiple real estate firms openly advertised properties located in illegal Israeli settlements across occupied Palestinian territories during a major Israeli real estate expo held in London on Sunday. The event, hosted at Edgware United Synagogue, unfolded against a backdrop of growing political pressure, public controversy, and heated clashes between opposing demonstration groups outside the venue.

Weeks ahead of the expo, MEE first exposed the deep ties between participating firms and illegal settlement construction in the occupied West Bank and East Jerusalem. In the lead-up to Sunday’s gathering, London Mayor Sadiq Khan announced Friday that he had conferred with the Metropolitan Police regarding the event, confirming that any claims of criminal activity linked to the potential unlawful sale of settlement property would be fully reviewed for formal investigation. Over 100 UK Members of Parliament also signed an open letter to Foreign Secretary Yvette Cooper last week urging the event’s immediate cancellation. The parliamentarians argued that permitting the expo to proceed would not only contradict existing UK government guidance on economic activity tied to illegal settlements, but also run counter to the UK’s binding obligations under international law. This call aligned with a recent UK government statement explicitly warning British businesses against engaging in any economic or financial activity connected to illegal Israeli settlements.

Despite organizers’ previous public claims to Jewish News that “all exhibitors, without exception, will provide information about properties and projects within the Green Line” — the de facto border of Israel pre-1967 — MEE’s on-site reporting from Sunday directly contradicts this denial. Multiple participating firms featured settlement properties in their promotional materials at the event. Jerusalem Real Estate (JRE) listed developments in French Hill and Ramat Eshkol, both illegal settlements established in occupied East Jerusalem, marketing the projects as “premium” offerings in Jerusalem’s most desirable “Anglo neighbourhoods” for international buyers. Another developer, Harey Zahav, promoted plots in Kfar Eldad, an illegal settlement located south of Bethlehem, and Teneh Omarim, a second unauthorized settlement near Hebron. Leading Israeli agency Tivuch Shelly advertised a new residential project in the large West Bank settlement of Ma’ale Adunim, billing the development as just 10 minutes from central Jerusalem and highlighting its established Anglo community, top-tier schools, and even available resale units with private swimming pools. Israeli conglomerate Africa Israel, which has a long track record of developing projects in illegal settlements across the West Bank and East Jerusalem, advertised its Soho Jerusalem development in West Jerusalem at the expo. Additionally, construction firm Shapir — which is explicitly named on the United Nations Human Rights Office’s official registry of companies operating in illegal Israeli settlements — was also promoted as a participant at the event.

Outside the synagogue venue, the event drew a large protest organized by a coalition of activist groups including the Palestinian Youth Movement and the International Jewish Anti-Zionist Network, who gathered to oppose the marketing of illegally occupied Palestinian land. Counter-protesters in support of Israel confronted the demonstrators, with footage capturing verbal harassment and threats against the pro-Palestinian activists. Counter-protesters were recorded chanting “there is no Palestine, we flattened it”, and even children among the pro-Israel crowd were heard shouting misogynistic slurs at pro-Palestinian campaigners. Andrey Khrzhanovskiy, a journalist and activist who documents Israeli settler violence in the occupied West Bank, was present at the London protest and described the chaotic confrontation as eerily familiar to violence he has witnessed firsthand in occupied territory. “We are surrounded by a bunch of Zionists who are counter-protesting and attacking people. A bunch of Palestinian activists were attacked by the Zionists and then got arrested,” Khrzhanovskiy told MEE. “This is very reminiscent of everything that I’ve seen in the West Bank… I feel like I’ve been here before.”

MEE has now shared its full findings of illegal property advertising with the Mayor of London’s office and the Metropolitan Police, and has formally requested comment on the next steps for assessment. Outlets have also reached out to the event’s organizers for a response to the new evidence, who previously dismissed all prior allegations as “ridiculous” and claimed accusations were motivated by anti-Israeli sentiment and support for terrorism. MEE, an independent news outlet focused on coverage of the Middle East and North Africa, continues to await responses from relevant authorities and event organizers.