As the global golfing community gears up for the DP World Tour Championship at Jumeirah Golf Estates, featuring luminaries like Rory McIlroy and Tommy Fleetwood, the spotlight also shines brightly on Dubai’s social golf scene. The Ultimate Golf Challenge (UGC) Season 3 is poised to elevate the excitement with its upcoming Player Auction, scheduled for December 5, 2025, at The Pavilion, Emirates Golf Club. This event marks a pivotal moment for the UAE’s premier franchise-based team competition, which has rapidly become a cornerstone of the region’s golfing calendar. Season 3 promises to be the most ambitious yet, with an expanded roster of 160 players across 10 teams, each comprising 16 golfers, including a mandatory inclusion of at least two female players. The Player Auction will see team principals and mentors vying to secure eight new players while retaining eight from the previous season, ensuring a balanced mix of skill across low, mid, and high handicap categories. Players eager to participate must register by December 1, 2025, with an entry fee of AED 450. Eligibility criteria include a valid EGF handicap, UAE residency for at least six months, and availability for at least one tournament day. Those not selected at the auction will receive a full refund. Kunal Seth, Commissioner of the Ultimate Golf Challenge, emphasized the urgency for players to register, stating, “With fewer than three weeks to go, players must act now to secure their spot in what promises to be the most inclusive and competitive season yet.” The tournament will kick off on February 5, 2026, at the Saadiyat Beach Golf Club, designed by Jack Nicklaus, and will continue across four rounds at premier Dubai courses, culminating on May 7 at the Faldo Course at Emirates Golf Club. The season will conclude with a prize distribution ceremony and an after-party, celebrating champions and standout performers. Prizes will be awarded to the top three teams, outstanding individuals, daily brilliance awards, and the best lady golfer, recognizing excellence, skill, and style on the course.