Shanghai’s cross-border e-commerce pilot zone gains from CIIE’s spillover effect

Leveraging the spillover effect of the China International Import Expo (CIIE), Baihe Town in Shanghai’s Qingpu District has successfully launched the Hongqiao Cross-Border E-Commerce and Industrial Belt Pilot Zone. This innovative zone integrates streamlined business services with a cutting-edge digital warehouse-port-distribution system, significantly enhancing logistics efficiency. While the primary focus remains on export activities, the zone is also actively collaborating with international exhibitors to explore import opportunities. This dual approach aims to support businesses in achieving global expansion and fostering international trade partnerships. The initiative underscores Shanghai’s commitment to advancing its e-commerce infrastructure and strengthening its position as a global trade hub.