Dubai’s Wafi City has unveiled an extraordinary festive transformation, converting its premier shopping destination into a magical seasonal experience dubbed ‘Wafi’s Whimsical Wonderland’. From December 2025, both Wafi City Mall and the architecturally stunning Khan Murjan Souk have been reimagined as an immersive holiday paradise, offering families across the UAE an enchanting escape into the spirit of the season.
The comprehensive festive installation features breathtaking decorative elements including elaborate light displays, whimsical thematic installations, and numerous photo opportunities that capture the essence of holiday magic. Visitors are greeted by costumed performers bringing seasonal characters to life while holiday melodies fill the air, creating a multisensory experience that delights all ages.
Children can participate in hands-on creative workshops and craft stations where they produce personalized holiday keepsakes, embark on treasure hunts through the atmospheric corridors of Khan Murjan Souk, and explore interactive play zones designed to stimulate imagination. Adult visitors can enjoy seasonal culinary offerings, browse unique market stalls, and take advantage of exclusive festive promotions available through a special coupon booklet.
The centerpiece remains the ticketed Santa Experience, set within an elaborately themed grotto where children can share their holiday wishes, receive specially commissioned Wafi City festive toys, and capture the moment with professional keepsake photography. Families participating in the Santa encounter also receive complimentary seasonal beverages from premium outlets including Tyne, Icons Coffee, and Elements.
Adding to the excitement, Wafi City has introduced a major raffle draw with two grand prizes of AED 10,000 in gift vouchers each. Visitors purchasing the festive booklet are automatically entered into the December 31 drawing, with additional surprise giveaways and seasonal treats enhancing the celebratory atmosphere throughout the event duration.