The much-anticipated Dubai Shopping Festival (DSF) is set to return for its 31st edition, running from December 5, 2025, to January 11, 2026. This year’s festival promises to transform Dubai into a vibrant winter wonderland, offering an array of shopping, entertainment, culinary delights, and cultural experiences. Spanning 38 days, the festival will feature a series of events, competitions, and giveaways designed to captivate both residents and visitors alike. Shoppers spending Dh200 or more will have the opportunity to win daily prizes, including a brand-new Nissan and Dh100,000 in cash. The grand finale will see one lucky winner take home a staggering Dh400,000. Additionally, weekly draws will distribute over Dh2.6 million worth of gold, adding to the festival’s allure. The DSF has become a hallmark of Dubai’s festive season, drawing millions of participants each year. This edition aims to surpass previous years in scale and excitement, reinforcing Dubai’s reputation as a global hub for shopping and entertainment. With its blend of luxury, culture, and community spirit, the Dubai Shopping Festival continues to be a must-attend event on the international calendar.