Stray Kids downplay global fame: ‘Success is a strong word’

Fresh off their record-breaking DominATE World Tour, Stray Kids, the South Korean powerhouse, has once again proven their relentless drive and creativity. Instead of taking a well-deserved break, the group released their latest album, *Karma*, just weeks after concluding their tour, which included two sold-out nights at London’s Tottenham Hotspur Stadium. This marks their second album in under a year, alongside an EP and a 12-track mixtape, *Hop*, featuring solo contributions from each of the eight members. Their achievements don’t stop there; they also made their Marvel Cinematic Universe debut with a cameo in *Deadpool & Wolverine*, contributing the soundtrack song *Slash*. These accomplishments catapulted them to become the fifth biggest-selling act globally in 2023, trailing only Taylor Swift and Drake. What sets Stray Kids apart is their hands-on approach to music—writing and producing their own material, a rarity in the K-pop industry. Despite the grueling tour schedule, which included three-hour nightly performances, the group found time to explore local cultures, from art galleries to baked potato outlets. Their collaborative spirit and shared workload, as explained by rapper Han, have been key to sustaining their creative output. *Karma* showcases their versatility, blending Brazilian funk rhythms with pop-punk influences, while tracks like *Bleep* deliver bold messages against detractors. The album’s success was further amplified by Felix’s legal victory in unmasking an anonymous social media user in a defamation case, highlighting the challenges of fame in the K-pop world. Beyond their music, Stray Kids have cultivated a deep connection with their fans, known as STAY, through intimate live streams and interactive concert experiences. Their DominATE tour set box office records, selling 1.2 million tickets and grossing $182 million, while *Karma* debuted at number one on the US charts—a historic feat for the group. Despite their monumental success, the members remain humble, with leader Bang Chan emphasizing their hunger for more milestones. Looking ahead, Stray Kids aim to leave a lasting legacy, as articulated in their track *Half Time*, which reflects their renewed commitment to their craft. With their boundless ambition and innovative spirit, Stray Kids are just getting started.