Airbnb grows bookings in key Aussie, UK markets, gains huge traction in India and Japan

Against a backdrop of sweeping regulatory restrictions rolled out by state and local governments across Australia, home-sharing platform Airbnb has delivered surprisingly robust quarterly financial results, with domestic bookings and overall revenue both climbing well above expectations. The company published its second-quarter 2025 earnings to the Nasdaq exchange during Australian trading hours on Friday, reporting that strong, sustained global travel demand drove a 17% year-over-year rise in total revenue over the three-month period. Gross booking value, a key metric for platform-based hospitality services, also grew 12% to mark a 16% annual increase, outpacing many analysts’ projections.

Beyond Australia, the platform’s expansion across key Asian markets has outperformed expectations. India recorded a dramatic 60% year-over-year surge in domestic bookings, while Japanese domestic bookings and overall Asia-Pacific regional growth both hit double-digit increases in the “high teens” percentage range, cementing Airbnb’s growing foothold in the fast-growing Asian travel market. “One of the most encouraging trends in Q2 was that we saw year-over-year growth accelerate not just in our expansion markets but in many of our largest core markets as well,” the company’s earnings report noted. The report added that net origin nights booked — a metric that counts total booked nights minus cancellations to measure where travelers originate, rather than their destination — grew at an accelerated pace in all of Airbnb’s four largest core markets: the United States, France, the United Kingdom, and Australia. The platform attributed this widespread growth to ongoing product innovation that continues to draw new users to the service.

The strong domestic growth in Australia comes as no fewer than four state and local jurisdictions have rolled out new restrictions or crackdowns on short-term rental listings in a bid to free up more long-term housing for local residents struggling with sky-high rental prices and tight vacancy rates. In New South Wales, the state government already enforces a 180-day annual cap on short-term rentals, and the City of Sydney is currently investigating a potential ban on short-term stays in specific suburbs hit by critically low long-term rental vacancy rates. Councillors approved a research motion in April to develop a formal vacancy rate threshold that would trigger the local restrictions.

In Victoria, the state government implemented a 7.5% levy on all short-term rental revenues starting January 1, 2025, projecting the new tax would raise approximately $75 million in its first full year. Final figures for the first year show the levy far outpaced projections, bringing in $85.8 million — $10 million more than official estimates. In Byron Bay, the local council introduced a stricter 60-day annual cap for unhosted short-term rental properties in 2024, a move Airbnb labeled as unprecedented. Independent research commissioned by Airbnb and using official state government data found that one year after the cap came into force, Byron Bay actually had fewer available long-term rentals than before the policy was implemented, and local long-term rents had hit a new all-time record high.

In Queensland, Brisbane City councillors scrapped a controversial plan that would have effectively banned Airbnb and competing short-term rental platforms from low-density residential suburbs just hours before the federal 2025 budget was handed down in May. Unlike New South Wales and Victoria, Queensland has not adopted any statewide caps or taxes on short-term rentals.

Looking ahead, Airbnb is already preparing for the 2026 FIFA World Cup in North America, launching an early host recruitment drive across 16 major host cities that has already signed up 150,000 new homeowners willing to list their properties for the massive international sporting event. The company’s latest earnings confirm that despite growing regulatory pressure across multiple mature markets, the short-term rental model continues to gain popularity with both hosts and travelers, defying predictions that restrictions would erode the platform’s growth.