Nadeen Ayoub, the pioneering Miss Palestine contestant who made history at the recent Miss Universe competition, has become the target of organized harassment campaigns by pro-Israel groups following her appearance on Middle East Eye’s Real Talk podcast. The 27-year-old beauty queen discussed her experience representing Palestinian identity on the global stage, which triggered immediate backlash across social media platforms.
Betar USA, the American division of the Revisionist Zionist Betar movement known for its aggressive campaigns against Palestinian voices, initiated personal attacks targeting Ayoub’s previous marriage to Sharaf Barghouti, son of imprisoned Palestinian political leader Marwan Barghouti. The incarcerated Barghouti, often compared to Nelson Mandela and viewed as a potential unifying figure in Palestinian politics, is serving multiple life sentences in Israeli prison since 2002 for his role in the Second Intifada.
During her interview, Ayoub expressed admiration for her former father-in-law, who recently faced physical assault by Israeli prison guards. ‘Palestinians are proud of Marwan – the world sees him as a peace symbol,’ she stated, adding that the attacks had inadvertently created a platform to discuss Palestinian causes.
The controversy extended to StopAntisemitism, an American pro-Israel organization previously known for targeting children’s content creators, which questioned Ayoub about her family connections on social media. This occurred amid a global campaign for Barghouti’s release supported by prominent figures including Richard Branson, Benedict Cumberbatch, and Bassem Youssef.
Ayoub also revealed experiencing racism and identity denial throughout the competition, including being labeled a ‘tiara-rist’ by media outlets and facing skepticism about her Palestinian heritage. She described tense interactions with Miss Israel contestant Melanie Shiraz, who allegedly pursued her with Israeli flags during photo sessions. Shiraz later denied these allegations despite viral footage suggesting otherwise.
The situation unfolds against the backdrop of ongoing violence in Gaza, where Israeli forces have committed numerous ceasefire violations resulting in hundreds of Palestinian casualties since October, effectively transforming established demarcation lines into firing zones.