The UAE has unveiled the BRIDGE Alliance, a groundbreaking initiative aimed at fostering inclusivity, diversity, and innovation in the global media, content, and entertainment sectors. Headquartered in Abu Dhabi, the Alliance brings together an influential board of former heads of state, global leaders, policymakers, and CEOs from diverse industries, united by a shared vision to create a collaborative and future-ready content ecosystem. The announcement was made during the inaugural meeting of the BRIDGE Alliance Board of Directors, presided over by Abdulla bin Mohammed bin Butti Al Hamed, marking the formal establishment of the organization’s leadership and strategic direction. Rooted in the UAE’s legacy as a cultural and economic crossroads, the BRIDGE Alliance is designed to build a connected, resilient, and ethical global media framework. The Board of Directors, comprising distinguished figures such as Princess Lamia bint Majed Al Saud, Macky Sall, and Jessica Sibley, will provide strategic oversight and policy direction. The Alliance’s first major initiative, the BRIDGE Summit 2025, will take place from December 8 to 10 at the Abu Dhabi National Exhibition Centre (ADNEC). The event will feature 400 global speakers, 300 exhibitors, and over 60,000 participants across seven content tracks, aiming to turn dialogue into action and shape new partnerships, policies, and investments. Maryam bin Fahad, Managing Director of BRIDGE Alliance, emphasized that every aspect of the Summit has been strategically designed to advance collaboration, innovation, and sustainable growth. From its UAE headquarters, the BRIDGE Alliance aspires to become a global hub for driving innovation, informing policy, and accelerating collaboration across media, content, and entertainment sectors, setting the agenda for responsible media growth worldwide.
