As winter approaches in the UAE, the allure of the desert draws adventure seekers back to its golden dunes. Among these, Exit 116 has emerged as a newfound hotspot, transforming from a neglected sandy area into a vibrant hub for car and motorcycle enthusiasts. This remarkable transformation began in early 2022 when Emirati resident Mohammed Al Mazrouei noticed the site’s potential despite its declining footfall. Leveraging his social media influence on platforms like Snapchat and Instagram, Al Mazrouei rallied a community of volunteers to clean, organize, and secure the area. What started as a modest clean-up effort soon evolved into a full-fledged community movement, supported by rescue teams, paramedics, and local businesses. By 2024, Exit 116 had gained widespread recognition, attracting visitors from across the UAE and neighboring GCC countries. Al Mazrouei and his team ensured the site’s safety and cleanliness, organizing weekly events and competitions that prioritized regulatory compliance. This initiative not only revived a forgotten desert area but also fostered tourism and entrepreneurship in the region. Today, Exit 116 stands as a testament to collective effort, offering a safe and organized environment for desert adventures and motorsports enthusiasts.
From quiet sands to viral fame: How Exit 116 became UAE’s newest desert hotspot
