Unibank, a leading retail bank in Armenia, is leveraging cutting-edge technology to redefine the banking experience and foster financial inclusion. With a network of 52 branches across the country, the bank serves one in three working Armenians and boasts over 300,000 unique loan customers. Its mission is not to be the largest or most powerful bank but to remain customer-centric, offering simple and accessible financial products that empower individuals and small businesses.
At the forefront of innovation, Unibank has integrated artificial intelligence (AI) into its credit scoring and lending processes. This AI-driven system, built on 25 years of statistical data, enables credit decisions in under a minute, significantly enhancing efficiency. The bank’s UBPay platform, which accounts for 24% of Armenia’s money transfer market, is another milestone. With plans to capture 55% of the market by 2027, UBPay’s intuitive API facilitates seamless integration for banks and remittance firms.
Unibank’s digital transformation extends to its call centers, where AI-powered speech-to-text applications streamline post-call checks. The bank also utilizes Telegram channels to foster customer interaction, allowing users to share experiences and advice. These advancements underscore Unibank’s commitment to delivering faster, more efficient, and trustworthy services.
For investors, Unibank offers a secure and profitable avenue through its private banking branch, Unibank Privé. Armenia’s stable and regulated banking sector further enhances its appeal. The bank also emphasizes regional and international partnerships, particularly with Gulf financial institutions, positioning Armenia as a bridge for investment and trade.
By embracing AI and digitalization, Unibank is not only shaping the future of banking in Armenia but also setting a benchmark for inclusivity and innovation in the global financial landscape.
