Saudi Arabia’s Ministry of Commerce has implemented a significant prohibition against the commercial use of divine names on consumer packaging and bags. The new regulation, announced by ministry spokesman Abdulrahman Al Hussain on Monday, specifically targets the printing of ‘The Most Beautiful Names of Allah’ on items that could potentially lead to disrespect or inappropriate handling.
The policy stems from concerns that disposable or utilitarian items like shopping bags and product packaging may be subjected to improper treatment after use, thereby desecrating the sacred names. Al Hussain emphasized that the ban applies specifically to commercial establishments and aims to ensure proper reverence for divine attributes.
In an official statement released on social media platform X, the ministry clarified: ‘Out of respect for glorifying and safeguarding the Most Beautiful Names of Allah, commercial establishments are prohibited from printing these names or the Divine Name on anything that may subject them to disrespect.’ The announcement specifically identified bags and packaging materials as primary concerns due to their transient nature and potential for improper disposal or usage.
The regulatory move reflects Saudi Arabia’s ongoing efforts to maintain religious sanctity in commercial practices and public life. The ministry did not specify penalties for violations but indicated the policy would be enforced through existing commercial compliance mechanisms. This decision aligns with the kingdom’s broader cultural and religious policies aimed at preserving Islamic values in all aspects of society, including commercial activities.