India’s Chief Economic Adviser V. Anantha Nageswaran has called for significant restrictions on social media access for younger users, describing platform algorithms as “predatory” in their approach to maximizing user engagement. The recommendation, featured prominently in India’s annual economic survey published Thursday, suggests implementing age-based access limits and holding platforms responsible for age verification measures.
The proposal aligns India with a growing global movement to protect children from digital addiction. Australia became the first nation to implement a comprehensive ban for children under 16 last year, while France’s National Assembly recently backed legislation prohibiting social media access for those under 15. Britain, Denmark, and Greece are reportedly studying similar measures.
Nageswaran’s recommendations highlight particular concerns about younger users’ vulnerability to compulsive usage patterns and harmful content. The economic survey specifically notes that algorithms appear targeted at users between 15 and 24 years old, with cheap telecom data plans contributing to widespread adoption—approximately 75% of young smartphone users regularly engage with social media apps.
The adviser recommended that families implement screen-time limits, device-free hours, and shared offline activities to counter digital addiction’s negative effects on academic performance and workplace productivity, which he attributed to distractions, sleep deprivation, and reduced focus.
While the recommendations aren’t binding, they carry significant weight in policy discussions within Prime Minister Narendra Modi’s government. Past economic survey recommendations have influenced tax reforms, investment rule changes, and digital infrastructure development.
The proposal comes as several Indian states are already considering restrictions. The coastal state of Goa and southern state of Andhra Pradesh have both announced they’re studying Australia’s regulatory framework for potential implementation. Andhra Pradesh’s IT minister, Nara Lokesh, stated on social media platform X that “children are slipping into relentless usage, affecting their attention spans and education.”
Social media platforms face substantial impact in India, their largest user market with approximately 750 million smartphones and one billion internet users. Research firm DataReportal indicates YouTube has 500 million users in India, followed by Instagram with 481 million and Facebook with 403 million users. The country currently doesn’t set a minimum age for social media access.
Meta, Alphabet (YouTube’s parent company), and X didn’t immediately respond to requests for comment. Meta has previously expressed support for laws enabling parental oversight while cautioning that outright bans might push teenagers toward less regulated, potentially more dangerous platforms.
Some digital rights activists and technology experts have expressed concerns that age-based restrictions might prove ineffective since children can bypass them using false identification. They instead advocate for measures that help children and parents develop healthier social media usage habits.