Shanghai University of Finance and Economics recently hosted the third International Business Simulation Competition, an event that brought together 450 students from 74 countries and regions. The two-day competition, held from December 2-3, featured 140 teams representing 25 Chinese universities, with Shenzhen University’s ‘absolute four’ team claiming top honors among 33 finalists.
This year’s competition introduced an innovative ‘AI coach’ system, reflecting the growing integration of artificial intelligence into business education. The event emphasized AI-driven decision-making while maintaining focus on sustainable development and corporate social responsibility principles.
Vice-President Yao Lingzhen of SUFE highlighted the university’s commitment to digital transformation in business education. ‘As a pioneer in business education in China, SUFE maintains its dedication to cultivating financial talent while embracing technological innovation,’ Yao stated during the opening ceremony. ‘The incorporation of AI coaching represents our progressive approach to combining artificial intelligence with practical business education.’
The competition’s interdisciplinary nature proved particularly valuable, bringing together students from diverse academic backgrounds. Chong Hong Xuan, a Malaysian international student at Fudan University, noted how varied expertise enhanced the experience: ‘Our team’s diverse backgrounds in economics, international affairs, and journalism sparked productive debates that significantly enriched our decision-making process.’
The event served as both a competitive platform and a demonstration of how international education in China is evolving to incorporate cutting-edge technology while fostering global collaboration and cross-cultural exchange in business education.